Affle 3i to buy Perion Network for $420 million
In short
Affle 3i said it will buy all of Israel-based Perion Network for about $420 million. Shareholders are set to get $11.70 in cash for each share, and the deal is expected to close in early 2027.
The deal could help Affle grow its CPCU advertising business in developed markets. It is still not clear if any approvals or other steps could change the timing.
What the reporting says
Affle 3i will acquire 100% of Israel-based Perion Network for about $420 million, with shareholders set to receive $11.70 per share in cash. The publisher-supplied summary says the all-cash deal is expected to close in early 2027 and would expand Affle’s CPCU advertising business across developed markets. What still remains unknown is any regulatory, financing, or integration detail beyond that summary.
Why it matters
Affle 3i will buy all of Perion Network in an all-cash deal valued at about $420 million, according to the publisher summary. The reported structure includes $11.70 per share for Perion shareholders and a closing target in early 2027. The immediate market relevance is the potential expansion of Affle’s CPCU advertising business into developed markets, but the summary does not state any approvals, funding terms, or risks.