CashKaro data shows festive GMV jumped about 18x
In short
CashKaro said six days of festive sales lifted GMV by about 18 times versus a normal period. It said smaller cities, Telegram groups and shoppers chasing extra savings helped drive the rise.
Fashion and electronics sold better than mobiles. The report does not give the total sales value or exactly which festive days were covered.
What the reporting says
CashKaro data from six days of festive sales showed gross merchandise value rising about 18 times compared with a regular period. The company said small cities, Telegram groups and shoppers stacking savings helped drive the surge, while fashion and electronics outpaced mobiles. The immediate takeaway is a sharp festive demand spike, but the reporting does not state the absolute GMV figure or the sales period covered beyond six days.
Why it matters
CashKaro’s six-day festive sales data showed GMV up about 18 times versus a comparable regular period, with growth coming from small cities, Telegram groups and shoppers stacking savings. Fashion and electronics outpaced mobiles. This points to strong festive-commerce demand and broader participation beyond metros, but the reporting does not disclose the full GMV base or exact festival window.