Earthshot Prize chair says clean tech is gaining business appeal
In short
Jesper Brodin, the Earthshot Prize chair, said clean technology is becoming more attractive for business. He also said fear of change is slowing adoption, and that India has an important role to play.
This matters for firms deciding whether to invest in cleaner technology. The reporting does not name companies, projects or any numbers, so the exact business impact is still unclear.
What the reporting says
Earthshot Prize chair Jesper Brodin said clean technology is becoming more commercially attractive in remarks to CNBC-TV18. The publisher summary says he also warned that resistance to change is slowing adoption and highlighted India’s role. The reporting does not state which companies were discussed or give any investment figures.
Why it matters
Jesper Brodin said clean technology is becoming more commercially attractive while resistance to change is slowing adoption, and he pointed to India as important in that shift. The reporting does not identify any company, project, or policy. The likely relevance is for businesses weighing cleaner technologies, but the precise commercial effect is not stated.