Signal Desk · Companies

Consumer durables demand stays strong this Navratri on premium buys

2026-10-18 · 1 source · BusinessLine Companies

In short

Consumer durables are selling well during Navratri, helped by premium products and EMI schemes. The summary says big-screen LED TVs, double-door and side-by-side refrigerators, large washing machines, and air-conditioners are driving demand.

This matters for appliance makers and retailers during the festival season. The report does not give sales numbers or name the biggest winners.

What the reporting says

Consumer durables are seeing strong demand during Navratri, led by premium products and EMI schemes, according to a publisher-supplied summary. Large-screen LED TVs, double-door and side-by-side refrigerators, high-capacity washing machines, and air-conditioners are said to be driving sales. The report does not provide sales figures or say which companies benefited most.

Why it matters

The report says consumer durables are seeing strong Navratri demand, with premium products and EMI schemes helping sales. It specifically names large-screen LED TVs, double-door and side-by-side refrigerators, high-capacity washing machines, and air-conditioners. That suggests a favorable near-term trend for appliance makers and retailers, but the source does not quantify demand or identify companies with the biggest gains.

Touches: Companies, Markets

Sources