India festive online sales cross ₹24,000 crore in 2 days
In short
E-commerce platforms in India recorded about ₹24,000 crore in festive sales in the first two days, according to Redseer Strategy Consultants. Shoppers were buying items from mobiles to fashion.
This matters because it suggests a strong start to the festive shopping season for online sellers. The report does not give a breakdown by platform or say which categories led the sales.
What the reporting says
E-commerce platforms in India recorded an estimated ₹24,000 crore in festive sales in the first two days, according to Redseer Strategy Consultants. The report says shoppers bought everything from mobiles to fashion during the season. The immediate implication is strong early festive demand, but the exact platform-by-platform split was not stated in the available reporting.
Why it matters
E-commerce platforms in India recorded an estimated ₹24,000 crore in festive sales in the first two days, according to Redseer Strategy Consultants. The report says purchases ranged from mobiles to fashion, showing broad early demand during the festive season. The available reporting does not give a company-wise split or say which sellers benefited most.