Bout India built travel business on personalization, not packages
In short
Bout India was started by Himanshu Maru in 2013. The company chose custom travel plans instead of standard tour packages and says that approach has helped it get 970+ glowing reviews and customers around the world.
What the reporting says
Bout India, founded by Himanshu Maru in 2013, built a travel company for international visitors to India without selling cookie-cutter tour packages. The story highlights customer preference as the basis of its growth.
Why it matters
Bout India was founded by Himanshu Maru in 2013 and built its business around personalized travel for international visitors to India. The brief points to personalization as the company’s competitive edge.