Swiggy Instamart sees last-minute Diwali buying in India
In short
Swiggy Instamart got a wave of last-minute Diwali orders in India. Mint said people bought gold, silver, sweets, party supplies and gifting items as they prepared for Diwali 2026.
What the reporting says
Swiggy Instamart saw Indians place last-minute Diwali orders in India, with purchases including gold, silver, sweets, party supplies and gifting items. Mint said the quick-commerce platform was used for festive preparation ahead of Diwali 2026.
Why it matters
Swiggy Instamart was used for last-minute Diwali shopping in India, with purchases including gold, silver, sweets, party supplies and gifts. The source suggests demand for quick commerce during the holiday period, but it gives no sales figures or business impact.