Signal Desk · Companies

PhonePe renames Share.Market to PhonePe Invest

2026-10-19 · 2 sources · CNBC TV18 Business

In short

PhonePe changed the name of its stockbroking platform from Share.Market to PhonePe Invest and added a Portfolio Optimiser tool. The reporting says this tool helps users review and rebalance their holdings.

Existing users keep their demat holdings, balances, watchlists, order history and login details. It is not stated whether anything else changed.

What the reporting says

PhonePe renamed its stockbroking platform Share.Market to PhonePe Invest and added a Portfolio Optimiser tool, according to publisher summaries. The tool is meant to help users analyze and rebalance holdings, while existing Share.Market users keep their demat holdings, balances, watchlists, order history and login credentials. The reporting does not say whether pricing, access, or the broader product lineup changed.

Why it matters

PhonePe renamed Share.Market to PhonePe Invest and introduced a Portfolio Optimiser feature for users, based on publisher summaries. The reporting also says existing users retain their demat holdings, balances, watchlists, order history and login credentials. What is not stated is whether this is a broader platform overhaul, a pricing change, or any impact on trading volumes or revenue.

Touches: PhonePe, Companies, Markets

Sources