Signal Desk · Economy

WhatsApp Business to charge for service messages in India from Oct. 1

2026-10-01 · 1 source · Economic Times Wealth

In short

WhatsApp Business users in India will start paying for service messages from October 1, 2026. These messages had been free before, and the price will vary by market and be billed in rupees.

This matters because businesses may face new costs and could lose service if they do not keep a payment method on file. The exact charges are not stated.

What the reporting says

WhatsApp Business users in India will start paying for service messages from October 1, 2026, after those messages were previously free. The pricing will vary by market and be billed in Indian rupees, and businesses must keep a payment method on file to avoid interruptions. The source does not state the exact charge levels or which services will be most affected.

Why it matters

WhatsApp Business users in India will face charges for service messages starting October 1, 2026, replacing a free model. The pricing will vary by market and be billed in Indian rupees, and businesses must have a payment method on file to avoid interruptions. The source indicates a cost increase for business communication, but the exact fee structure is not stated.

Touches: WhatsApp, Companies, Markets, Global

Sources