Signal Desk · Companies

YouTube ecosystem adds over Rs 18,000 crore to India's GDP

2026-09-29 · 2 sources · Economic Times ETtech

In short

A report said YouTube's ecosystem added more than Rs 18,000 crore to India's GDP in 2025 and supported 9.6 lakh jobs. It also said creator earnings are rising, more creative work is spreading outside big cities, and Indian regional-language content is reaching more overseas viewers.

This matters because it shows the creator economy is becoming a bigger source of jobs and money. The report does not say who made the study or how the numbers were calculated.

What the reporting says

A report said YouTube's ecosystem added over Rs 18,000 crore to India's GDP and supported 9.6 lakh jobs in 2025. Publisher-supplied summaries say the findings point to rising creator revenues, expanding non-metro creative clusters and growing international viewership for Indian regional-language content. The reporting does not name the report issuer or explain the method, so the exact scope and measurement remain unclear.

Why it matters

A report said the YouTube ecosystem added over Rs 18,000 crore to India's GDP in 2025 and supported 9.6 lakh jobs. The summaries also point to rising creator revenues, more non-metro creative clusters, and stronger international viewership for regional-language content. The underlying report and methodology are not stated, so the exact coverage and source of the figures are unclear.

Touches: YouTube, Companies, Jobs, Economy, Startup, AI

Sources